Wednesday, April 4, 2012

BOC_Week 1



 Slip, Slop, Slap!
“Slip, Slop, Slap!
It sounds like a breeze when you say it like that
Slip, Slop, Slap!
In the sun we always say "Slip Slop Slap!"
Slip, Slop, Slap!
Slip on a shirt, slop on sunscreen and slap on a hat,
Slip, Slop, Slap!
You can stop skin cancer - say: "Slip, Slop, Slap!"
“CanserCouncil”




Slip! Slop Slap; was created in 1980 by the Cancer Council of Australia. This quickly became one of Australia, most successful healthcare (warning) ad’s in advertisement history.  Know one knew in the 80’s that this simple idea would make such a huge impact on society.  The phrase slip! Slap slop! became known as the Sun Smart Program  phrase within the Cancer Council of Australia. 
The sun Smart Program was created to help minis skin cancer in Victoria. This organizations main goal is to reduce skin cancer in young people. When you learn good skin habits early on in life the battle is easier fought.  “They also want to teach the benefits between UV radiation and exposer to Vitamin D.”( SunSmart.com)
            “Slip! Slop Slap!”,  consist of a singing seagull reminding every sun athusist to protect themselves and wear sunscreen. “The campaign is widely credited as playing a key role in the dramatic shift in sun protection attitudes and behavior over the past two decades.”(Cancer.org) This advertisement also teaches the proper clothing takes a key role in sun protection.  But what is proper clothing considered to be sun smart? A broad- rimmed hat, light-colored,  and loose fitting garments are considered to be proper sun protection. “Today some manufacturers of recreational clothing offer garments made of treated fabrics, which can triple the blocking capacity. “ (manfredkaiser.com)
            When is comes to a simple idea, you never know what affects in might have on society.  With this advertising campaign to reduce the risk of skin cancer, was a national success with the younger generation.  So when you head out for a sun in the sun day, don’t forget to Slip! Slop Slap!




 Work Cited



http://www.manfredkaiser.com/sun_smart.html

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